Your ETA success, our mission

Promax a companion for your Entrepreneurship Through Acquisition journey.

What we do

We help young entrepreneurs to unlock their future

Searching for business

We back entrepreneurs in searching for and selecting an exceptional company in transition.

Financing business acquisitions

We provide part of the Equity for a successful acquisition.

Accompanying CEOs in their venture

We to support CEOs while managing their acquired businesses. In a few cases, we can provide board level assistance.

Exit Mentorship

We offer strategic guidance towards a successful exit, trying to deliver quality advice to maximize value generation.

Search Fund Model

We follow the principles of the Search Fund Model. This investment approach has delivered exceptional results to Entrepreneurs, Shareholders and Employees along the years. We apply disciplined investment strategies and make any efforts to preserve the outstanding values transmitted through this model.

01
Rising a Fund

The process begins with the entrepreneur securing funding from investors for the search.

02
Searching

With in the limits of the search budget, the entrepreneur searches for a suitable acquisition target.

03
Acquisition

Upon finding a suitable target, the entrepreneur offers investors the option, but not the obligation, to invest in the acquisition.

04
Managing

After completing the acquisition, the entrepreneur’s goal is to assume leadership and run the company for a period of at least four years.

05
Exit

Once value has been created, the objective is to exit through a sale to a strategic or private equity buyer. Being a private fund, without LP's commitments, we maintain a long-term perspective on our portfolio companies.

FAQ

The Search Fund Model

What is a search fund?

A search fund is an investment vehicle through which an entrepreneur raises capital from typically 12 to 16 investors to search for a company.

What happens when a company is identified?

The searcher presents the investment opportunity to the investors. Investors have the right to provide acquisition capital. In case the initial investors can not provide enough capital to cover the total equity, the entrepreneur can call new investors.

How long does the search take?

The initial search capital typically covers the costs of expenses (salary, travel, due diligence, etc.) up to 2 years

What is the target of the Searcher after acquisition?

The searcher takes over a leadership role to operate the company, make business grow through operational improvements and strategic initiatives and return the acquisition debt as soon as possible.

What is the target company that a Search Fund is after?

The searcher looks for a privately held, mid-sized and profitable business, normally in transition for a reason other than economic.

What is the time frame before looking for an exit?

With the advise from its Board of Directors, the entrepreneur should look for the best possible exit in 5-7 years. When there is a reason for this not happening, it is convenient to look for some type of exit for the investors that want to sell.